Sync Placements

Kelly Clarkson’s “i won’t give up” closes out the series finale of And Just Like That… on MAX, underscoring the final chapter of the iconic Sex and the City story. Interpolating Pete Townshend’s “The Seeker,” the track brings a sense of resilience and reflection, perfectly matching the show’s themes of friendship, love, and change. Much more than a sync, the placement captures the spirit of New York City and offers a fitting farewell to a series that shaped both an era and a cultural conversation.

Peggy Lee’s performance of Jack Keller’s “Fantastico” sets the tone for Marvel Studios and Walt Disney Pictures’ Fantastic Four: First Steps trailer. With its timeless melody and vintage elegance, the track adds sophistication to the reintroduction of one of Marvel’s most iconic teams. The placement underscores how enduring songs continue to shape cinematic storytelling in fresh and powerful ways.

Edwin Birdsong’s funk staple “Rapper Dapper Snapper” anchors Target’s new back-to-school campaign with its signature bounce and swagger. Sampled in De La Soul’s “Me, Myself, and I,” the track embodies individuality and confidence, mirroring the mix of essentials and self-expression that define the season. More than just a groove, its placement captures the excitement of fresh starts and the energy that comes with heading back to class.

“The Choice is Yours” by Black Sheep, represented by Pythagorus Music Fund, underscores Venmo’s latest campaign featuring Aimee Lou Wood and Patrick Schwarzenegger. A quintessential ‘90s hip-hop anthem, the track brings playful confidence and freewheeling spontaneity to the spot, perfectly mirroring the ease and rhythm of everyday transactions. Its classic call-and-response energy adds a nostalgic, unmistakable edge—proof that some tracks only get sharper with time.

OneRepublic’s "I Ain’t Worried," represented by Baxter House, soundtracks TD Bank’s latest campaign, Schedules. The track’s bright, carefree energy mirrors the spot’s theme of days that move quickly, shift suddenly, and rarely go as planned. By pairing the song’s lighthearted spirit with TD Bank’s message, the placement makes everyday banking feel approachable and human — whether in person or online. A sync that captures both momentum and spontaneity, it highlights how the right track can set the pace for everyday life.

“Baby Do Liddle” by Tommy Ridgley is featured in Amazon’s latest European campaign, Everything Changes. This soulful New Orleans R&B track underscores the emotional journey of the spot, bringing a sense of nostalgia and warmth to the story. Selected by MassiveMusic, the placement showcases the lasting resonance of Ridgley’s work and its ability to connect with audiences across generations.

“Same Love,” co-written by James William Blades, was featured in the NFL’s It Takes All of Us commercial, which aired during Super Bowl LIX. This powerful spot highlights Demario Davis, Arik Armstead, and Adam Thielen as they mentor kids in New Orleans, emphasizing the impact of guidance and support. The music helps bring this inspiring message to life, reinforcing the belief that every child has the potential to succeed.

In this placement with plenty of flavor, Deee-Lite’s "Groove Is In The Heart" set the perfect tone for Poppi’s Super Bowl commercial, “Soda Thoughts.” Just like the song, Poppi’s message was all about joy—embracing soda without second-guessing. With bold visuals and familiar Gen-Z faces like Alix Earle, Jake Shane, and Rob Rausch, this campaign made a splash during the biggest game of the year.

Brenda Lee’s "Break It To Me Gently" sets the perfect tone in Cruel Intentions Episode 8 on Amazon, adding a layer of nostalgia and heartache to the drama. With its haunting melody and timeless emotion, the track underscores the show’s signature mix of deception and desire, making every moment hit even harder.

Griff's rendition of "Pure Imagination" was featured in Target's Holiday Ad. Written by the late Anthony Newley, a Downtown Music Publishing client, this timeless classic takes on a fresh, pop-inspired vibe in Griff’s hands, perfectly capturing the holiday spirit with curiosity and joy.

“Cantaloop (Flip Fantasia) (Goldfish Remix)” plays during Episode 108 of High Potential on ABC, adding energy to the show’s intense, high-stakes moments. Originally from the platinum-certified Hand on the Torch album, co-written by Us3 founding member Geoff Wilkinson, the remix blends jazz and hip-hop, perfectly capturing the show’s mix of suspense and excitement. Its dynamic rhythm amplifies the tension in the episode.

“Harder, Better, Faster, Stronger” is featured in the trailer for DreamWorks' Dog Man. This classic Daft Punk track samples Downtown Music Publishing client Edwin Birdsong’s “Cola Bottle Baby,” known for its signature grooves. Based on Dav Pilkey’s beloved novel, this action-packed comedy is sure to entertain.

“Go Time” by TYPO.S (Budde Music / Phrased Differently Music) perfectly sets the tone for the Google Chromebook ad, embodying their vision of achieving more with less. The spot showcases Chromebook’s power, enhanced by Google’s AI innovation, Gemini. Thanks to Arts & Letters Creative Co. for securing this placement.

Catch Garland Jeffreys' iconic song “Wild in the Streets” in the 2025 Toyota Crown and Crown Signia commercial. This dynamic placement not only highlights Jeffreys' timeless music but also showcases its relevance across multiple platforms, from television to radio. A big thank you to our friends at Saatchi & Saatchi for their partnership in securing this placement.

French fries have a unique way of bringing people together, especially when paired with “Friend Like You” by Big Yellow Dog Music client Leah Nobel. The song’s heartfelt lyrics and warm, uplifting vibe perfectly complement the touching mother-son moment captured in McCain Foods’ ‘Together Is Golden’ commercial, highlighting the joy of shared connections.

Shaggy’s iconic “Boombastic” brings a nostalgic vibe to That ‘90s Show Part 2, playing in a standout scene featuring Jay and Donna. Originally released in 1995, this chart-topping hit blends reggae and R&B with Shaggy’s signature smooth vocals. Big thanks to Kevin Edelman and Metalman Media for securing this placement!

Phony Ppl’s “Fkn Around” sets the perfect tone for Hyundai’s "Everyone’s Outside" campaign, a celebration of community, culture, and the 2025 Tucson Hybrid. The track’s smooth groove enhances the energy of the ad, making it an unforgettable sync. Big thanks to Music and Strategy for helping bring it all together!

Nat King Cole’s “Those Lazy, Hazy, Crazy Days of Summer”—represented by Downtown Music Publishing client Budde Music—brings a nostalgic touch to this 15-second Walmart "Summer Days" sync placement. Thanks to Creative License Inc for making this placement happen.

Alison Moyet’s “Situation” takes center stage in Truly Hard Seltzer’s 'Dancing On Water' commercial. Featuring a man walking on water to grab his drink, the ad pairs Truly’s refreshing spirit with the unmistakable energy of this 80s synth-pop classic from Yazoo (Yaz in the U.S.). A chart-topping hit in 1982, “Situation” remains a defining track of the era—making it the perfect soundtrack for this unforgettable spot.

Hear Deee-Lite’s iconic “Groove Is In The Heart” featured in Cartier’s ad celebrating the 100th anniversary of their legendary “Trinity” ring. The timeless piece takes center stage alongside stars like Jake Gyllenhaal, Vanessa Kirby, Rami Malek, Monica Bellucci, Manu Ríos, and Deva Cassel, as it gracefully dances from finger to finger. This unforgettable sync was made possible with the collaboration of Publicis Conseil.

T-Mobile’s “2024 Big Game Day Audition” Super Bowl ad featured a star-studded cast including Bradley Cooper, Jennifer Hudson, Common, and others competing for the Magenta Status spokesperson role. Featuring “Try”, written by Tyler Spry and performed by OneRepublic, the spot captures the spirit of determination and excitement.

Downtown Music Publishing client Kassner Music’s “Round and Round”, written by Joe Shapiro and Lou Stallman, shines in Lindt's first Super Bowl ad. Lyrics from Perry Como’s 1957 hit float across the screen as people enjoy Lindt’s signature truffles. Special thanks to Grey and Kurt Steinke for making this happen.

"Deep End," the original end title for Aquaman and the Lost Kingdom, was written by Downtown Music Publishing client Baxter House writer Tyler Spry and performed by X Ambassadors. The song’s powerful lyrics and emotive performance perfectly capture the film's themes of adventure and self-discovery, leaving a lasting impact as the credits roll.

The catchy track “Best Friend” by Sofi Tukker, represented by Cloud 9 Holland Publishing, powers the American Express commercial, perfectly complementing the ad's feel-good vibe. With its upbeat energy and relatable lyrics, the song highlights the memorable moments between a mother and daughter as they enjoy experiences together, showcasing the freedom to make memories without financial worries.

In Old Navy's back-to-school ad, the upbeat track "Brand New Look" written by Paige Blue and Big Yellow Dog writer Leah Nobel, sets the perfect tone for the season. With its fresh, vibrant energy, the song captures the excitement of new beginnings and stylish choices, perfectly complementing Old Navy's back-to-school fashion.

In the The Equalizer 3 trailer, the iconic Italian song "Nel Blu Dipinto Di Blu (Volare)" from the Edizioni Curci Music Publishing catalog adds dramatic contrast to the action. Originally released by Domenico Modugno in 1958, the song is often associated with triumph in sports, making it a fitting choice for the film's intense final chapter.

"Il Ribelle," a classic by Adriano Celentano, is featured in the Mafia Mamma movie trailer. The song, from the Edizioni Curci Music Publishing catalog, perfectly complements the film's mix of comedy and action, where an everyday woman unexpectedly steps into the mafia world. Its rebellious energy enhances the trailer’s bold, dynamic tone, adding a memorable layer to the movie's fun and unconventional premise.

Written and produced by Leon Haywood, "She’s a Bad Mama Jama" plays during Episode 103 of UnPrisoned on Hulu, energizing the scene as little Paige hosts and presents the dance competition. The funky, upbeat track, known for its iconic bassline and smooth groove, adds a confident, fun vibe that perfectly matches Paige's vibrant personality. The song, originally released in 1981, peaked at number 22 on the U.S. charts and number two on the R&B/Soul chart. Its iconic bassline and funky groove add extra excitement and fun to the moment.

“All My Love Is Coming Back to Me” by S.G. Goodman plays during Episode 107 of Apple TV's Dear Edward, bringing an upbeat, downtown rock energy to the episode. With its open-armed mantra of love and positivity, the track contrasts the show’s emotional depth, adding a hopeful, vibrant layer to the characters’ journey of healing and growth.